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W Protect UV Bright+ / SPF50+ / PA++++ / 30g / Light & Comfortable Lotion Type / White Floral Scent
WプロテクトUV ブライト+ / SPF50+ / PA++++ / 本体 / 30g / さらっと快適な乳液タイプ / ホワイトフローラルの香り SPF 50+ · PA++++ Invisible No white cast — chemical/hybrid filters that disappear on skin. JP Japan jp-domestic Formulation variant: jp-domestic. Region-specific reformulations are tracked as separate products.
Ethanol + floral fragrance + arbutin/niacinamide active load; chemical-only with octinoxate + BMDBM; ectoin/ceramide support.
◐ CHEM Chemical filters Chemical filters — Organic filters absorb UV. Cosmetically elegant; filter selection matters. ((· BS Broad spectrum Broad spectrum — Blocks UVA + UVB across the full sun-damage spectrum.
68.0
Composite
Composite score · independent
Ranks #974 of 1558 in the current catalogue. Ethanol + floral fragrance + arbutin/niacinamide active load; chemical-only with octinoxate + BMDBM; ectoin/ceramide support.
Verdict Should you buy it?
A light lotion-type SPF50+ with a polished feel courtesy of squalane, niacinamide, ceramide NG, and arbutin. Protection rides on octinoxate plus avobenzone, with ethanol and fragrance also on the list — sensitivity concerns are real.
Pros
- Lightweight lotion finish suited to oilier skin
- Niacinamide, arbutin, and ceramide NG layer in skincare actives
- PA++++ UVA rating at SPF50+
- Avobenzone stabilized within a silicone film system
Cons
- Contains octinoxate, flagged for endocrine disruption
- Ethanol high on the list may dehydrate or sting
- Fragrance present, raising sensitization risk
- Filter set lacks newer triazine-class UVB blockers
Who it's for: Oily or combination skin wanting a featherweight SPF with brightening actives, accepting ethanol, fragrance, and octinoxate as trade-offs.
01 Score breakdown
02 Composition · key UV filters 2 filters resolved
03 At-a-glance facts
Protection
Filter type Mineral filters (zinc oxide, titanium dioxide) sit on skin and reflect UV. Chemical filters absorb UV. Hybrid blends both.
Chemical
Broad spectrum Protects across both UVA and UVB ranges. UVA causes aging and deeper damage; UVB causes burns.
Yes
Formulation & feel
Texture How the formula feels at application — milk, gel, cream, spray, stick, essence, lotion, powder, or cushion.
Cream
Finish How the formula looks on skin once dry: matte, natural, dewy, or glowy.
Natural
Tinted Adds sheer pigment (iron oxides) that masks the white cast common to mineral filters and gives a skin-tone finish.
No
Fragrance-free No synthetic perfume added. Not FDA-defined in the US; the EU requires 'Parfum' + the 26 named allergens on the label. 'Unscented' differs — may contain masking fragrance. Botanical oils still scent.
No
Alcohol-free No drying short-chain alcohols (alcohol denat., SD alcohol, ethanol). Does not refer to fatty alcohols like cetyl or stearyl alcohol, which are emollients.
No
04 Full ingredient list (INCI) 47 ingredients
MODERN FILTER 0 LEGACY FILTER 2 MINERAL FILTER 0 ADDED FRAGRANCE 1 NATURAL FRAGRANCE 0 ALCOHOL 1 WATCH 0 ACTIVE 9
Aqua· Ethylhexyl Methoxycinnamate Octinoxate — endocrine-disruption literature. ·Butylene Glycol·Cyclopentasiloxane·Methyl Methacrylate Crosspolymer· Alcohol Drying short-chain alcohol — can compromise the skin barrier and disturb the film if used in high amounts. · Butyl Methoxydibenzoylmethane Avobenzone — UVA filter, needs stabilisation. ·Polysilicone-14·Isotridecyl Isononanoate·Peg-8 Glyceryl Isostearate·Laureth-9·Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer·Acrylates/C10-30 Alkyl Acrylate Crosspolymer· Squalane Plant emollient; skin-mimicking. ·Aminomethyl Propanol·Polysorbate 60· Tocopherol Vitamin E — antioxidant. ·Stearyl Glycyrrhetinate·Polyquaternium-51· Glycerin Humectant — the workhorse hydrator. ·Arginine·Sodium Ascorbate·Carbomer·Lecithin·Pentylene Glycol·Fucus Vesiculosus·Olea Europaea Leaf Extract·Ectoin· Sodium Acetylated Hyaluronate Hyaluronic acid — humectant. ·Arbutin·Plankton Extract· Niacinamide Vitamin B3 — barrier + brightening. · Ceramide Ng Skin-barrier lipid. · Centella Asiatica Extract Centella — calming, repair. ·Hydrolyzed Collagen· Hydrolyzed Hyaluronic Acid Hyaluronic acid — humectant. ·Hydrogenated Lecithin·Moringa Oleifera Seed Extract·Hexacarboxymethyl Dipeptide-12·Aloe Barbadensis Leaf Extract·Ergothioneine·Carthamus Tinctorius Seed Oil·Phytosterols· Hydroxypropyltrimonium Hyaluronate Hyaluronic acid — humectant. ·Xanthophyll·Phenoxyethanol· Fragrance Synthetic fragrance blend — a common irritant. Composition is a trade secret; can include dozens of compounds. Avoid if your skin is reactive.
Source: brand-published INCI. Last verified 19 Jun 2026. Show in detail
06 Alcohol ALCOHOL Drying short-chain alcohol — can compromise the skin barrier and disturb the film if used in high amounts.
12 Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer
45 Xanthophyll
47 Fragrance ADDED FRAGRANCE Synthetic fragrance blend — a common irritant. Composition is a trade secret; can include dozens of compounds. Avoid if your skin is reactive.